Search Engine Optimisation

SEO SERVICES IN
Newcastle.

Search isn’t about tricks — it’s about understanding how humans look for solutions and how Google interprets quality. At CannyWorks, we improve visibility through ethical techniques, technical precision and content that matches intent.

Growth Velocity

+145%
Organic Traffic
#1
Rankings
3.5x
ROI

What We Deliver

Comprehensive search strategies built on data, not guesswork.

Technical SEO

We fix the foundations so Google loves your site.

  • Speed optimisation
  • Indexing fixes
  • Core Web Vitals
  • Schema markup
Site Architecture

Content Strategy

Map what your audiences search for and bring them to you.

  • Keyword clusters
  • Topical authority
  • Landing pages
  • Blog frameworks
Keyword Opportunity

Local SEO

For businesses in Newcastle and the North East.

  • Google Business Profile
  • Local citations
  • Geotargeted content
  • Review strategy

Digital PR

Authoritative, relevant and natural link building.

  • Earned links
  • Compelling stories
  • No spam
  • High authority placements

Why Choose CannyWorks?

Clear Audits

Actionable insights, not automated PDF spam.

Monthly Reporting

Transparent growth metrics you can understand.

Revenue Focus

No fluff. Only activity tied to visibility & sales.

Integrated Approach

We bake SEO into PR, campaigns & content.

SEO Services in Newcastle, Sunderland, Gateshead & Durham

CannyWorks delivers strategic, results-driven SEO services for businesses that want to rank higher on Google, attract more local customers and grow organic traffic. If your business is searching for SEO experts in Newcastle, Sunderland, Gateshead or Durham, our SEO service is built to help you dominate search results in your sector.

We focus on long-term, sustainable SEO — not shortcuts, cheap tricks or outdated tactics. Our approach is grounded in strategy, content quality, technical performance and user experience, ensuring your business builds strong, lasting visibility online.

SEO built for North East businesses

Local search behaviour is unique in the North East. We optimise your website to capture searches from customers in:

  • Newcastle upon Tyne
  • Sunderland
  • Gateshead
  • Durham
  • North Tyneside & South Tyneside
  • Northumberland

We help you appear on page one for keywords that matter — not vanity searches.

Our SEO services include:

  • Full SEO audits & strategy
  • On-page SEO & site structure optimisation
  • Technical SEO fixes
  • Content strategy & optimisation
  • Local SEO for Google Maps & local rankings
  • Backlink strategy & authority building
  • Keyword research tailored to your industry
  • Competitor analysis & market insights
  • Blog writing & long-form SEO content
  • Ongoing monitoring, reporting and optimisation

Why North East businesses choose us

  • Clear, transparent SEO strategies
  • Proven ranking improvements
  • No jargon — just results
  • Combined technical, content and local SEO
  • Expertise across multiple industries
  • SEO aligned with your web design, content and marketing

Fix low rankings & poor visibility

Most businesses come to us because they’re frustrated with low rankings, poor search visibility, slow websites or previous SEO agencies that delivered little. We fix these issues by focusing on strategic foundations: structure, content quality, speed, relevance and local optimisation.

If customers are searching for your services in Newcastle, Sunderland, Gateshead or Durham, we ensure your business is the one they find.

AUDIT

Check Your Digital Pulse

Google ignores invisible sites. Scan your meta tags and header structure to see if you're actually indexable.

// Free Tool • Instant Results • No Sign-up

SEO Pulse Checker

Instant health check for your meta tags. No crawlers, just raw HTML analysis.

The Mechanics of Ranking

What is 'Logfile Analysis'?

Most agencies look at Google Analytics (User behavior). We look at Server Log Files (Bot behavior). By analyzing exactly when and how Googlebot hits your server, we identify 'Crawl Waste'—orphan pages, infinite loops, and heavy assets that are burning your crawl budget and preventing new content from being indexed.

How do you handle 'JavaScript SEO'?

Google claims to render JavaScript, but it's slow and unreliable. We implement Dynamic Rendering or Server-Side Rendering (SSR) to ensure that when a user bot hits your page, it receives fully populated HTML, not a loading spinner. This is critical for React/Vue/Angular applications.

What is the 'Hub & Spoke' Strategy?

We reject flat site architectures. We engineer Semantic Clusters. We identify a 'Parent' topic (e.g., 'Industrial Automation') and generate 20-50 'Child' pages (e.g., 'Automation for Textiles', 'Automation for Automotive') that all interlink. This signals overwhelming topical authority to Google's ranking algorithm.